In development · Budget planning
Plan the season’s budgets, account by account
Start each retailer’s budget from last season, then follow it against the orders as they arrive.
Platform · InsightsThe right report
The right report
for every part of the season.
Before market, what’s still open. Before each appointment, where the account stands. After market, how the season went. Ask for any of them in a sentence, or for a report on the pipeline and your accounts.
LLooma
Pipeline and account activityBeta
Nordstrom · SS27 PreSelfridges Menswear
1
Write a full report on the pipeline and our account activity.
Insights workflow
Planned and ran 3 figures28.1s
Nine prospects worth £293,000, four with an appointment booked. Browns and Fenwick have had nothing logged in 30 days, the two accounts to follow up.
Pipeline and account activity3 figures
ContextPipeline and account activity
Ask Looma, or type / for commands
Pipeline and account activity3 figures
Pipeline and account activity
October · GBP
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Figure 1Pipeline today
Prospects9
Pipeline value£293,000
Appointments4
Moved this month3
Source
pipeline_snapshotFigure 2Pipeline by stage
Prospects and their value, by stage.
| Stage | Prospects | Value |
|---|---|---|
| Identified | 2 | £52,000 |
| Outreach | 1 | £18,000 |
| Discussion | 2 | £75,000 |
| Appointment | 4 | £148,000 |
Source
pipeline_snapshotFigure 3Account activity, last 30 days
Appointments, calls and emails logged.
| Retailer | Logged | Last |
|---|---|---|
| Liberty | 4 | 3 Oct |
| Selfridges | 3 | 2 Oct |
| Harrods | 2 | 1 Oct |
| Browns | 0 | 2 Sep |
| Fenwick | 0 | 28 Aug |
Source
activity_digestBrowns and Fenwick have had nothing logged in 30 days.
What to know about these numbers
• Values are reported per currency and are never converted.
• From the pipeline and the activity logged for 14 accounts.
Before marketWhat’s still open,
What’s still open,
six checks at once.
Line sheets, order rules, budgets, appointments, account coverage and doors. Looma lists what is outstanding and says plainly what it couldn’t check.
Are we ready for SS27 market?
Before an appointmentWhere the account stands,
Where the account stands,
and what to raise.
This season and last, budget against actual, what they bought, the category mix and the styles they haven’t ordered from your line sheet. It ends with the three or four things to bring up.
Brief me on Galeries Lafayette before Thursday.
After marketHow the season went,
How the season went,
figure by figure.
Ask in your own words: the season by retailer, budget against actual, the best sellers, door by door. Each figure says where it came from, and the report ends with what to watch.
Generate a full report on AW26 so far for our UK accounts.
Coming nextBudget planning and sell-through reports,
Budget planning and sell-through reports,
in development.
Today you can set a retailer’s budget for a season and see it against the orders, and store each retailer’s sell-through reports on its record. Planning across the season, and reports from the sell-through files, are next.
In development · Sell-through
Reports from the sell-through files
Read the weekly reports retailers send and see how each style sells, door by door.
Explore more
See Looma read
one of your orders.
Bring an order a retailer sent you, and we’ll run it through Looma on the call.